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Mark Fichera

Mark Fichera

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Author's Posts

OnBrand24 at SOCAP 2014 Annual Conference

Mark Fichera

Oct. 14, 2014 - OnBrand24 will be an exhibitor at the SOCAP International (Society of Customer Affairs Professionals in Business) 2014 Annual Conference, which will address The Customer Experience Journey as its central event theme.

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Topics: Customer Service, QA, Customer Service Quality, Call Center Outsourcing

Call Center Services Technology: How Far We've Come

Mark Fichera

Sept. 24, 2014 - As with nearly all aspects of life, technology is revolutionizing outsourced call center services. And as with so many other things, it’s hard to comprehend how the call center did its job, back in the day, without technology accessible to everyone.

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Topics: Call Center Solutions, Customer Service Quality, Call Center Outsourcing

What's NOT Trending in the Outsourced Call Center Services Industry

Mark Fichera

Sept. 23, 2014 - We understand there are approximately 3,000 outsourced call centers in the United States. It’s not news if one of the other 2,999+/- states something that we disagree with. But those statements are food for thought, so we thought we’d take one of our competitors on.

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Topics: Call Center Outsourcing

How to Hire Call Center Customer Service Representatives

Mark Fichera

Sept. 22, 2014 - If you put an employment listing for a call center customer service agent on craigslist you’ll probably get a good response. Many of them will be those looking for their first “real” job – people who, to date, have worked at grocery stores, fast food restaurants, worked construction and so forth. Now they want something else so they figure they’ll give call center services work a try.

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Topics: Call Center Solutions, Customer Service Quality, Call Center Outsourcing

OnBrand24 Call Center Services: 2 Ice Bucket Challenges for ALS Research

Mark Fichera

September 19, 2014 – Two groups from two OnBrand24 call center services offices faced off for the ALS “Ice Bucket Challenge” this week, and now we await our third office’s participation in the ALS research fund drive.

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A New Call Center Services Facility Opened One Year Ago Today in Savannah

Mark Fichera

Sept. 16, 2014 - It was a year ago today that OnBrand24 opened a new call center services facility in Savannah, Georgia.

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Topics: Call Center Outsourcing

The Fundamentals of Good Customer Service Aren't So Simple

Mark Fichera

Sept. 12, 2014 - Customer service fundamentals aren’t simple. There’s a lot that goes into being an excellent customer service representative, and one aspect of it is regularly re-charging the batteries and plugging back in to what good customer service means.

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Topics: Quality Assurance, Customer Service Quality, Call Center Outsourcing

It's Trade Show Season for the Call Center Industry and OnBrand24

Mark Fichera

September 11, 2014 – It’s trade show season for the call center industry. At least it is for this call center company. Over the next eight weeks, we will exhibit at five conferences that are both national and regional in nature. We hope to see you at one of them:

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Topics: IRCE, Call Center Solutions

Call Center Metrics – Numbers and Analysis

Mark Fichera

Running a customer service call center services organization – whether it’s an in-house group or an outsourced provider – is a major challenge. So much of our time gets consumed with technology considerations and with the financial end of the operation that it’s a good idea to regularly pull together the leadership team and examine the quality of the customer service that the organization is delivering.

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Topics: Accountability, Call Center Solutions, Quality Assurance, Customer Service Quality

Call Center vs Help Desk | Contact Center | Where Do You Stand?

Mark Fichera

Call Center vs Help Desk Contact Centers | Where Do You Stand?

August 29, 2014 - Are we a call center or a contact center? This has been the topic of long and loud debate around our company. Which one are we?

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Topics: Customer Service, B2B Lead Generation, Call Center Solutions, Appointment Setting